Since the launch of the World Wide Web in 1983, we entered a new era of civilization. As the internet-of-things becomes more effective and relevant in various aspects of our societies for everyday consumers and corporations, we continue to study and innovate towards the inevitable singularity in which industries and pioneers are collectively contributing to.
With the advent of dockless bike sharing programs, the sharing transportation industry worldwide has been evolving at an accelerating velocity. We can now observe a rainbow of these companies across the globe, offering similar vehicle portfolios in their attempts to create new transportation demand while addressing issues of conventional modes. One who is observing the micro mobility industry might wonder how this all began. The genesis of bike-sharing was initiated by the Amsterdam government in 1965 through the “White Bikes” program. Although the effort was innocent and noble, it failed miserably from factors that resemble some of the issues the bike-share operators face today: theft and vandalism. Fortunately, with the emergence and integration of technologies that did not exist in those times, we are now empowered to better manage the fleets and the very people that ride them. Bike-share has evolved from the rental model, restricted by point of returns, to the dockless model where users are no longer bound by such limitations.
Ownership has been a societal paradigm that has existed since the written history. It has been the very yarn that has tied fabrics of civilizations close, so that we as humans know how to behave with one another. This archaic state is being challenged at a mass level from the rise of sharing economy. In its dimming lights, priority in model of access is taking roots. People are now envisioning and enjoying the utilization of variety of assets, cars and homes likewise while shifting away from the necessity of ownership. We observe this model becoming more inclusive with other services and goods to become a lifestyle norm. This transition, we at Omni and pioneers alike, are at the spear-front in establishing the Third Millennium Model as the new economic compass for this planet.
However, there are many factors, both good and bad, that enable us today to move towards this model. On the bright side, technological advancements and digital infrastructure push for singularity, where everything can be interconnected. These accelerating upgrades are helping us become more decentralized and accessible as technologies converge. On the flip side, the negative trend that is pushing the need for a new economic model is excess. Excess production and usage of goods and inefficient distribution and waste management lock our future in peril. The continuation of our negative trajectory will not only lead to shortage of supply but also social unrest.
Sharing economy has always existed in the essence of many businesses. From the first commercial flights of the 20th century to overseas trade, sharing economy becomes necessary when the demand is unwilling to invest in the required goods or services at both consumer and business levels. The only new component today is that we have access at the tips of our fingers through our mobile phones. Nonetheless, between the supply and demand, sharing economy identifies the opportunity to help restructure societal paradigms and utilization of both goods and services. Today, this model of economy becomes more necessary as the world scrambles for a solution to absolve the unforeseen mistakes of our past.
Omni, founded upon the ashes of early micro mobility attempts, authors its first chapter through bytes, metal, and electrons to take its first step in achieving the Third Millennium Model. Beginning with transportation with scooters within our vehicle portfolio, we will mobilize the cities with various partners so that a future has a standing chance for future generations to come. However small or big, every step counts now.